Running a Label ...Part I

Once upon a time this resource centered itself on the mechanics of starting your own label. I encourage you to think carefully before starting down this path. There are too many labels out there right now, the market is shrinking and for you to get the label properly noticed and accepted, you should be able to undertake this step with a proper and informed focus.

Starting a label is definitely not something for an industry beginner to undertake.

You should not start a label just because:

1. you as an artist have been turned down by other labels

Either you have not sent your stuff to the right labels, you need more time to develop, or you are doing something no-one else understands or cares about.


2. you think you will earn money.

Only if you really know what you are doing and put a lot of visionary effort into it. Getting a normal job is easier. Chances of losing money are fairly good. It happens. Usually.




You should start a label because:

1. You regard it as a work of art, an extension of making music

2. You see it as a way to promote your DJ-ing or live shows and are prepared to put money into the label

3. You like shopping at office supply stores and find fax machines and ring binders inspiring

4. You can't make music at all but you want to be involved and spread music and have something to contribute

5. You just want something to talk about while you are hanging out at shows sitting behind the merch table

6. You are just biding your time until you can diversify into train lines, jet planes and near-orbital space travel



This guide will attempt to be thorough and informative, but if you are actually going to start a label, I advise that you get in contact with people who have already done it and get some person to person advice.U